Ahahahah! Dante does that too! He will grab one end of the toilet paper and take off running with it in circles, just to see how much he can get a hold of. He will go through an entire roll of toilet paper in about 10 min if I let him, and then sit on the giant pile like a king on his treasure trove!
He also likes to take a flying leap from the toilet seat onto the toilet paper holder and then sit there and nom nom on it. He's such a little glutton, haha. Here is a photograph: